Ceres Power has just released a video of a demonstration for their CHP boiler, given by their CEO, Peter Bance, on September 29, 2010. You can see the video here.
In our 2008 Environmental Choices survey we tested consumer reaction to a product description for this CHP device. The results showed that many people are positively inclined towards this product, and the people who are most enthusiastic about it are Climate Citizens. This is evidence that 'concern about climate change' is a valuable motivator for this particular low-carbon product.
You can read more about this analysis in our April 2010 article for Sustainable Business magazine.
