Ad hoc research
We are a full-service market research agency with many years of experience in running international, quantitative studies. We also run qualitative research projects, usually at the preliminary, exploratory phase of a research project. In designing a study, we would typically make use of desk research, including information from our own Environmental Choices™ monitor.
Call us if you are thinking about a research project for a free consultation. If appropriate, we would then be happy to provide you with a proposal.
The Environmental Choices™ syndicated survey monitor
This international Environmental Choices™ monitor is fully-owned by Haddock Research. Based on a very wide-ranging questionnaire, it provides a single-source to measure the interrelationships between people's circumstances, attitudes and behaviour relevant to the low carbon sector. The survey provides both specific analyses and holistic understanding of people's lives - particularly important given policy-makers concerns about the 'rebound effect'.
The 2008 study was conducted online amongst nationally representative samples of 1,000+ adults per country in Canada, England and the USA. The study was fielded by Research Now, from September 25th to October 3rd 2008. The analysis is separated into 14 section reports with a range of purchase options. Clients can buy just one section report for a single country, to the entire survey for all countries.
Our vision is that the Environmental Choices™ monitor to be run on a regular basis, amongst larger samples, in all major countries of the world - providing comparative & trend data over the course of subsequent waves.
Consultancy services
We don't just stop at providing market research. We want our clients to be able to apply research to real-world issues. Here are some of the other services we offer:
- Providing content & comments for news stories
- Integrating with advertising and/or PR teams
- Advising on branding/marketing issues
- Undertaking further statistical analysis of existing data (particularly using SPSS)
